User-Centered Design: Design Thinking for Government Innovation LED BY: Kate Lydon and Peter Jackson, IDEO Half day
How civil servants envision government services can be radically different from how citizens experience them. Even with the best intentions, smart policy, and lots of hard work, benefits are going unclaimed, customer satisfaction scores are low, and the government employees on the front lines can feel hamstrung and frustrated. But design tools can provide new ways to create surprising and delightful experiences for both customers and civil servants—and increase the impact and efficiency of delivering public services.
During this hands-on workshop, you'll learn about several new methods global design company IDEO is using to help government agencies innovate. Matched with an IDEO designer, you'll break out into a track specific to the work you're doing—like managing social safety net benefits or streamlining digital services—to brainstorm and plan ways to use these tools when you get back to the office.
